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The Event

Fry's Family Foods invites you to the Johannesburg edition of their Annual Green Meeting (AGM); a day full of fun, food, music, and inspiration - powered by plants - with Greenpop the official greening partner.

Come join us to learn more about effective advocacy, and the benefits of following a plant-based diet from worldwide leading experts, while eating delicious vegan food and hanging with some really cool people!


Inspirational and informative talks, great vegan food and live music.

Date: 5 November 2016
Time: 2pm - 10pm
Venue: Fox Junction: 1 Fox Precinct, 14 Alexander Street, Ferreirasdorp, Johannesburg

Everyone will receive a welcome goodie bag valued at over R200!

R150 - Early bird - SOLD OUT.
R200 - Fry's AGM.
R150 - Bulk ticket special , purchase 4 or more tickets at a time and only pay R150 per ticket!!
(No ticket sales at the door so please get yours soon to avoid disappointment.)

Arrival snacks, refreshment and a light dinner will be served.

Cash bar available.

14:00 Doors Open, Arrival Snacks
14:30 Welcome
14:45 Tammy Fry - The Fry's Story
15:10 Brett Thompson - Meat the Future
15:35 Dr Paul Palmer - How to be a Healthy Plant-Based Eater
16:05 Refreshment Break
16:50 Tobias Leenaert - Making Compassion Easier
17:35 Dr Melanie Joy - Understanding the Psychology of Eating Animals for Effective Vegan Advocacy
18:35 Panel Discussion With Speakers
19:30 Dinner served and live music starts with Jaryd Smith
20:45 Georgetown - more live music!
22:00 Closing time
(Times are subject to change)

Due to the length of the event, as well as the fact that most of the talks are aimed at a mature audience we ask that young children do not attend the event. Parents please use your discretion as to whether older teenagers will benefit from this event. Under 18s are to be accompied by an adult.


Headline Speakers:

Melanie Joy (Harvard-educated psychologist, celebrated speaker, organizational consultant, and author of the award-winning book Why We Love Dogs, Eat Pigs, and Wear Cows.)

Tobias Leenaert (A longtime speaker, trainer, and strategist. He is also the co-founder of the Belgian organization EVA - Ethical Vegetarian Alternative.)


- Tammy Fry Kelly (International Marketing Director, the Fry Family Food Co.)
- Dr Paul Palmer (Plant Based Nutritional Expert)
- Brett Thompson (National Program Manager, Meat Free Mondays South Africa)

Need another reason to come to the Fry’s AGM?

We are about to launch a new range of delicious, dairy free ice creams. Do you want to be the first person in South Africa to try them?

The Fry’s range of dairy free ice cream will be available to taste at the Fry's Annual Green Meeting - Johannesburg. That is right – everyone who attends the #FrysAGM will have an exclusive taste of our new range!

Flavours include Salted Caramel, Vanilla Bean Espresso and more!

Live Music:

Georgetown (
Jaryd Smith (


Plenty of paid parking available at the venue.
R20 a car. Cash only.
We encourage sharing lifts where possible.

When and where?

Fox Junction Event Venue

Sat 05 Nov 2016 at 2:00 PM (SAST)
Sat 05 Nov 2016 at 10:00 PM (SAST)

Organiser details