Care With Intent

Care With Intent is the social impact arm of IDMA, created to turn community, creativity, and connection into tangible impact for women and girls.

For 2026, our primary focus is Project HER: a fundraising initiative dedicated to empowering primary school girls in Cape Town with reusable, sustainable menstrual pads, ensuring dignity, confidence, and uninterrupted access to education.

Too many young girls miss school, feel shame, or fall behind simply because they do not have access to menstrual products. Project H.E.R. exists to change that reality, so that no girl ever has to go a day without pads.

All events hosted by Care With Intent this year are intentionally created to fundraise directly for Project H.E.R. Every ticket purchased goes towards providing sustainable menstrual products to girls who need them most.

Through thoughtfully curated experiences, meaningful conversations, and women-centred gatherings, we believe care should extend beyond the room & into the lives of girls who deserve safety, dignity, and opportunity.

When you attend a Care With Intent event, you are not just attending an experience.

You are helping keep a girl in school.

You are helping restore dignity.

You are helping build a future where menstruation is never a barrier.