Institute for Music and Indigenous Arts Development (IMAD)

Founded in 2007, IMAD (Institute for Music and Indigenous Arts Development) is an NPO operating in disadvantaged areas in and around Cape Town. IMAD has two focus areas: teaching young people to play an instrument – saxophone, trumpet, trombone, keyboards, guitar, bass guitar or drums – to sing in a choir, and to play in ensembles, and providing these youngsters with the opportunity to graduate to the Little Giants youth band, to study at the UCT College of Music and elsewhere, and to become successful professional musicians. By working with these young people, IMAD provides a very meaningful alternative to gangsterism, drugs and other evil options in the townships. IMAD´s main focus is on teaching and playing in the indigenous Cape Jazz genre.

Vision

IMAD develops and promotes indigenous music and arts.

Mission

IMAD provides accessible music education for all.

Strategy

• IMAD engages in grass roots education projects.

• IMAD provides resources to support these education projects.

• IMAD develops life skills for young people.

• IMAD builds partnerships with other similar organisations.