Storytelling for business

Fri Apr 3, 10:00 - Fri Apr 3, 14:00

Cube Workspace Fourways

ABOUT

Lessons from Hollywood - Storytelling for business


About:


Do you want to entice your clients in your next sales presentation? How do you capture an audience’s attention? How do you get investors? Why do people buy from you? B


By telling them stories!


Have you ever lost count of time, while watching Grey’s anatomy, Game of Thrones or Downtown Abbey?


The script writers from Hollywood and Netflix have perfected the art of storytelling. They manage to transform our worlds, and allow us to get lost in time, while taking us into another world.


Actors, like Will Smith, and international speaking experts all preach that Storytelling is the way to change a person’s mind, to get buy-in, and to make a sale.

 

 How can we use Lessons from Hollywood to transform your next sales presentation, pitch to investors, or presentation to a board of directors?


Neuro-science has proven-that most decisions are made not through our rational brain, but through our emotions. Storytelling is one of the best ways, to grab investors, clients and even your friend’s attention.


What will be covered:


Learn the art of storytelling in an interactive workshop, so you can use this framework and stories in your:

·       Pitch deck

·       Sales presentations

·       Case studies to clients

·       Presentations at conferences.


We will discuss:

·       The art of storytelling

·       Lessons from Hollywood

·       The Heroes journey

·       Story plots and structures

·       Improv

·       Storytelling.


Come and enter another world, and write your own business stories.


Who is this workshop for?

·        Business owners that want to develop their case studies, sales presentations or pitch deck.

·        Business owners competing at an entrepreneurship contest

·        Business owners that have a sales team, and want to develop a new way of selling their services by using stories.

·        If you are seeking investment in your business

·        If you are speaking at a conference and want to develop a story.

·        Marketing departments that want to develop stories for their sales funnels, sales teams or narratives for social media or videos.

·        If you want to enhance your social media through storytelling and videos.

 

About the presenter:

Yoke van Dam is a Distinguished Toastmaster, and NLP practitioner, and for the last 12 years she has been getting on stages telling stories.


Many of the stories that she is currently using in her Training on Presentation Skills, Sales and Emotional Intelligence, are from her own life. War stories, bad bosses, embarrassing moments, but then she also gets to tell the stories of clients that she had coached. How Lindiwe Maakwe managed to sign a deal with the Procurement department of Absa bank after a Presentation coaching session with Yoke. How Rodney Knotts managed to change his career from working at Save the Children, to a Marketing director position, advocating HIV aids campaigns in Africa.


She speaks from real experience and wants to help you imprint on the minds of your clients. She wants you to become memorable, to stand out-and for them to fall in love with you. Her experience in Public speaking training is vast, and she has trained across industries including: Health, Engineering, Marketing, Sales, Legal, Manufacturing and Retail.


She has given Storytelling courses at the University of Pretoria, to MBA students at Potch Business School, and to various Business incubators at the University of Pretoria and Wits. She would love to teach you how to write them yourself. Yoke mostly helps you to use stories to build your brand in order to enhance your reputation, to close deals, or to get investors.


You can view some of her Thought leadership articles on Entrepreneur.com, or access a few Podcasts or Radio interviews here:

https://linktr.ee/y_connect


When, where an how much


Our workshops are presented at Cube Workspace in Fourways. This workshop will take place on Friday, 3 April 2020, from 10am to 2pm. Our workshops are not only a great place to learn, they are also a great opportunity to network with other women in business. Your investment includes refreshments, notebook, pen and worksheets. The tickets are R850, but there are discounted rates available to our Just Hello Members (if you would like to become a Just Hello member, please get in touch on the email below).


If you have any questions, email [email protected]. If you cant make it we will happily exchange the ticket for another of the same (or lower) value.


Our workshops are only for women


DIRECTIONS

Storytelling for business
Cube Workspace Fourways
9 The Straight Ave, Pine Slopes AH, Sandton, 2194
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