Purpose vs Profit: Tradeoffs and Success Strategies from Purpose-Led Entrepreneurs | Future Females Winelands | Paarl
Tue Jan 28, 08:00 - Tue Jan 28, 09:30
Workshop 17 Tabakhuis
ABOUT
Taking the leap into entrepreneurship is scary (and some would easily say 'crazy') enough and making the choice between starting and building a business that is financially successful which may not be fulfilling a heart-felt passion is just one of many tough decisions entrepreneurs face every day. Often the former does not follow the latter and purpose-led entrepreneurs do not shy away from the fact that they do what they do not for the money but rather as a result of a personal journey.
But many new business owners believe that business can and should be a force for good. In a recent YPO interview, Maurice Ostro, serial entrepreneur and philanthropist shared why he started 'eg' (Entrepreneurial Giving ), a movement to help entrepreneurs to be more successful and encourage them to embed purpose within their businesses.
Millennials will more than likely be the first generation that will not surpass their parents’ standard of living. “Their purpose is not just accumulating wealth. It’s about solving the real problems the world is facing now from climate change to exploitation of workers.”
The age-old business model of accumulating profit and waiting to “give back” later is just not going to work for today’s business leaders or their customers. “Consumers are voting with their wallets, choosing whether to buy the regular coffee or the fair-trade coffee. For entrepreneurs, this is a massive opportunity. Because if you are a business with a difference, you become a benefit to your community and if customers view you as someone who is helpful, why would they go elsewhere?”
Join Future Females Winelands in Paarl this month as we celebrate the turn of the decade, the start of a year filled with promise and share stories of inspiring entrepreneurs who have intentionally built their businesses (and lives) around a deeper sense of purpose and are thriving.
GET YOUR TICKETS TODAY AND JOIN US FOR OUR FIRST 2020 EVENT IN THE PAARL WINELANDS!
____________________________________________________
Future Females Winelands is sponsored by Payfast. Get more information about Payfast here: https://www.payfast.co.za/
____________________________________________________
Future Females Winelands is sponsored by FNB. Get more information about First National Bank here: https://www.fnb.co.za/
____________________________________________________
What is Future Females?
Future Females is a global community of female entrepreneurs, intrapreneurs and aspiring entrepreneurs who are taking their career into their lives, learning the hard skills to grow in business and the soft skills to drive it. Our mission is to accelerate the success of aspiring and existing female entrepreneurs – to provide an environment where females can connect, and access the key resources (mentorship, funding, education) needed to succeed!
We are pro women, not anti-men. Men are always welcome! This is an inclusive event. Join the movement: www.futurefemales.co
___________________________________________________
About Workshop17
Workshop17 is an exciting hub that exists to accelerate innovation and entrepreneurship for a positive social and economic change. It is now the work place of more than 240 entrepreneurs, innovators and professionals and 80 companies. Corporates, government and civil society use the space daily for meetings, teachings and events. The public drops in for informal work and meetings in the café. The community buzz is felt every day!