Freebie Fridays: Free Digital Marketing Training in April
Fri Apr 10, 10:00 - Fri Apr 24, 14:30
CMA Bikers Church
Shift ONE is proud to announce that its Freebie Fridays courses are coming to Johannesburg! Considering the success and overwhelming response that we had to the last courses we ran, we’ve decided to run another one, and it won’t cost you a cent!
The four classes will be held over two days, split into two 2 hour sessions per day, each covering a specific topic, which means that you don’t have to resign to attend. Just fake a migraine every Friday and you’ll be golden.
Classes will be run on Friday the 10th and 24th of April
- Friday 10th - Digital Marketing Overview (10:00 - 12:00)
- Friday 10th - Introduction to Social Media ( 12:30 - 14:30)
- Friday 24th - Introduction to SEO (Search Engine Optimisation (10:00 - 12:00)
- Friday 24th - Introduction to Website Design (12:30 - 14:30)
Venue: Bikers Church Midrand
Cost: Absolutely nothing! Not even a booking fee so please turn up if you say you will!
Digital Marketing Overview - Friday the 10th (10:00 - 12:00)
The first Friday will be a general overview and will touch on the three main topics to be covered over the following month, namely Social Media Marketing, SEO (Search Engine Optimisation), and Website Design.
If you can only spare one day for this course, and you’re not sure which aspect needs attention, do yourself a favour and attend day one. You’ll get a solid background on all aspects of Digital Marketing and you’ll be better equipped to tackle your overall marketing strategy.
Introduction to Social Media - Friday the 10th (12:30 - 14:30)
Most of us are active on social media, but we are often not aware just how vital it is to your business and your eventual success. This is the module you want to attend if you still can’t figure out why teenagers keep using hashtags when half of them can’t even spell properly, and all your www.stay-young-forever.co.za traffic seems to be old people in wheelchairs.
Social media platforms are your virtual salespeople, and they never go to sleep or steal from the till. If your business needs that extra boost, or you just can’t seem to get off the ground, then this is a course you need to attend.
Introduction to SEO - Friday the 24th (10:00 - 12:00)
Google is the King of the Internet. Just like the French, who seem to be the self-appointed watchdogs of all things Sports orientated, Google has managed to put itself into a position that if you want to be successful online, you need to keep them happy.
It is both far simpler, and much more complicated than it may seem at first. We will show you in a very brief but insightful manner how to optimise your website so that instead of ranking on page 17 on a Google search, it is within your power to be on page one. And if you’re on page one, you WILL be successful!
Introduction to Website Design- Friday the 24th (12:30 - 14:30)
Good website design is more than just pretty pictures, catchy phrases and good SEO. Your website is your shopfront, and you want people to do more than just stare through the window as they walk past. A badly designed website will chase potential customers away quicker than you can say ‘mybusinessisfailingandidontknowwhy.’
This day of the course will cover the visual, mental, and statistical aspects of web design. Did you know that people don’t actually read what you’ve written, but that Google demands text? We’ll show you how to catch the attention of both in a simple and easy to understand approach that will open your eyes to good web design.No Thanks, I’m Fine, I have other things to Do.Okay, so your sales are good, and you’ll pay off your 5-year-old Beemer in the next 9 months, and your dream house is only 7 years away, but nobody is managing your social media or keeping you SEO up to date, but that’s OK because you don’t have a Facebook account yourself, and only losers go there anyways, and you pay random guys once a month to hand out flyers next to the robots at Montague Gardens and that seems to work just fine.
Have you got rocks in your head? The course is FREE! And it’s on a Friday!
If you don’t have a digital marketing background, then this course will change your life! The mysteries of online marketing will be opened up to you, and never again will you have to look at your marketing expert/web designer with that glazed expression and say, ‘OK, how much?’ as you pull out your wallet.
Keen? Contact Kelly at [email protected] for booking details and prices (just joking!), or call her on +27 21 554 2498.
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