Four Freebie Fridays: More Marketing Madness in March!

Fri Mar 6, 10:00 - Fri Mar 27, 00:00

The Barn


Shift ONE is proud to announce its Four Freebie Fridays: More Marketing Madness in March Digital Marketing refresher Course! Considering the success and overwhelming response that we had to the last course we ran, we’ve decided to run another one, and we're covering all new topics!

As with the last course, classes will be held with 2 hour sessions per day, each covering a specific topic, which means that you don’t have to resign to attend. Just fake a migraine every Friday and you’ll be golden.

Date and Times

Classes will be run every Friday of March, from 10am to 12pm.  Please see the Schedule tab above for a full breakdown on topics.
  • Friday 6th     - Introduction to Blogging and Writing for the Web
  • Friday 13th   - Introduction to Google Analytics
  • Friday 20th   - Introduction to Wordpress websites
  • Friday 27th   - Introduction to eCommerce websites

The Bandwidth Barn
Block B, 3rd floor
Woodstock Industrial Centre (Woodstock Exchange)
66-68 Albert Road
Cape Town

Please see the Schedule tab above for a full breakdown on topics.

Who Should Attend?Anybody who has an online business and wants to brush up on the finer points of making that business asuccess. Improve your analysis, manage your own site – in short, take control of your destiny.

Absolutely nothing! Not even a booking fee, so please turn up if you say you will!


Contact Kelly at [email protected] for any additional information or call her on +27 21 554 2498.


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Introduction to Blogging and Writing for the Web

Fri, 06 Mar 10:00 AM - Fri, 06 Mar 12:00 PM
Does the thought of blogging give you the Heebie-Jeebie’s? Haven’t written in earnest since high school?

Never fear! Writing is easy – if you know the tricks. See, even we can do it, so it really can’t be that hard! If you can hold a semi-literate conversation on the subject of your choice, then there is no reason why you can’t just have the same conversation in your head (c’mon – we all do it!) and put it on paper.

Blogging and writing for the web in general is absolutely vital if you want to have a successful online presence.
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Introduction to Google Analytics

Fri, 13 Mar 10:00 AM - Fri, 13 Mar 12:00 PM
How many people visit your site? How many of those follow links or convert into sales? How often are your blogs shared?

Google Analytics is a really simple tool that will help you cut through the clutter and give you figures that make sense to you and will give you a clear picture of how healthy – or not – your online presence is.

With Google Analytics you can identify where you’re dropping the ball, and what needs to be done to improve your digital footprint.
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Introduction to WordPress

Fri, 20 Mar 10:00 AM - Fri, 20 Mar 12:00 PM
Aah – WordPress. That wonderfully powerful, simple, and easy to use website and blogging platform.

Want to build the most amazing website in the world but you don’t even know what CSS or HTML coding means? No sweat! WordPress does all of that for you, with hundreds of customisable themes, plug-ins, and a jillion forums to find answers on.
From a simple Blog site, to a fully fledged high-end eCommerce platform – it can be done easily and simply on WordPress.
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Introduction to eCommerce

Fri, 27 Mar 10:00 AM - Fri, 27 Mar 12:00 PM

Got something to sell? Or a whole bunch of somethings? Sounds like you may need to brush up on your eCommerce skills.

Or maybe you already have an eCommerce site that some dude you met through a friend set up for you that doesn’t actually generate any sales, and you’re wondering how it can all be going so wrong.

Relax. Like everything else in life, eCommerce is simple enough to understand and manage if you know the tricks and have access to the right tools. That’s where we come in!


Four Freebie Fridays: More Marketing Madness in March!
The Barn
Woodstock Exchange, Albert Road, Woodstock, Cape Town, 7915, South Africa
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