Learn How To Make Your Own Online Store Without Having A Website
Wed Aug 14, 09:30 - Wed Aug 14, 14:30
Kolping Guest House
ABOUT
Do you have a start up, side line or at home business?
BUILD YOUR OWN ONLINE STORE using ONLY Social Media!
We will teach you how to build your own Professional Facebook Shop - No Website Required.
Date: Wednesday 14 August 2019
Time: 09:30 - 14:30
Venue: Kolping Guest House, Durbanville.
Cost: R 550.00 per person
(Includes lunch, refreshments, digital training manual and goodie bag)
*Own laptop required to build online shop. Plug Points and Wifi Available.
Various lunch options available on the day. Vegetarian options included. Please contact us should you have any specific dietary requirements or menu queries - [email protected]
What we teach you practically ON THE DAY:
- How to build your own Facebook Shop
- How to connect your products to Ecwid
- How to connect your Ecwid to PayFast to allow for South African payment processing
- How to find clients and market your Shop on Facebook
- How to create a Mail Chimp CRM to create Sales Funnels for your SHOP
This is also a great event to make connections with entrepreneurs in the same place in business that you can collaborate and network with.
Why use Facebook for e-commerce?
A Facebook business page is essential! Naturally, start ups struggle to fund the development of an eCommerce website, but this route makes it easy for start ups and small businesses to have all the functions without the website. They can build up their brand and online shop on Facebook and then use the money made to build an e-commerce website later on which they can then link to their Facebook shop. It allows you the choice to grow and scale at your own pace.
Businesses rely on social media channels including Facebook, but every business needs to understand the life cycle of its customers and connect regularly with customers and new prospects. Facebook is a great way to do this for several reasons.
Facebook remains the leader among social media platforms with around 2.38 billion active users as of the first quarter of 2019, This makes it the strongest platform for reaching new customers and reinforcing the strength of your brand. Facebook also allows you to tailor your approach and accurately target micro-segments of the platform’s users by providing a rich range of marketing data.
Use your Facebook business page to drive traffic to your store, whether it’s online or brick-and-mortar. You can do this in several ways. Obviously listing details about your store such as the address and hours makes your business more accessible. Including these details on your page also allows people to find your business when they search Facebook or use its “Nearby in your neighborhood” feature.
Even more useful, though, are the ways you can use the platform to interact with your customers and prospects. Share news and fresh content about your specials, new products, in-store events, and seasonal items to generate interest and promote interaction. Use sharp images with your posts and respond to comments and shares. You can also run contests and promotions on your Facebook page, and offer Facebook users a discount.
You can also use your Facebook business page and presence to drive online sales, find new customers, and build brand loyalty. There are several ways that Facebook can help you do these things.
Use Facebook ads to target the right audience. The system is fairly sophisticated, allowing you to target your ads based on age, demographics like gender, location and even your own data if you import emails. You can also decide where your ads will appear in the platform and whether to focus on mobile or desktop users. Use the platform to build your brand loyalty by publishing useful content designed for your customer base.
If you have any issues buying a ticket via Quicket you can email [email protected] and we will process your purchase manually.