Growth Marketing For Your Startup I Entrepreneur Workshop

Mon Jan 21, 18:00 - Mon Jan 21, 20:30

WorkInProgress

ABOUT

Have you heard the saying that “growth and comfort do not coexist”?


It really should be “stagnation and comfort do not coexist”, because as entrepreneurs, growth is our true north, and what we strive for.


We’re constantly asking ourselves daily (and nightly!) - how do I get more customers for my business? How do I make this WORK?


And it all comes down to changing how you think about growth. Marketing is not the same as growth. Sure it will can build awareness, and bring traffic to your website (or your door), but then what?? It’s every step from there until purchase that defines your growth.


So in this session, we’ll work through together:


  • How to understand the true drivers of growth in your business, and where to focus your energy, time and money
  • How to identify where you’re losing customers along their journey with you (and steps to get them back)
  • The four-step lead generation process for bringing in leads online, and how to implement this straight away for your business
  • The top 5 growth hacks / experiments you should try in 2019 (that are working for me!)


About your host: Lauren Dallas


Lauren is an entrepreneur, growth marketer and gin-junkie. She is co-Founder of Future Females, a movement to rapidly increase the number of and better support the success of female entrepreneurs and intrapreneurs. Future Females launched in August 2017 in Cape Town and is now in 18 cities globally, with over 12,000 members, and runs a three month virtual incubator. Lauren is also Founder of The Growth Academy, an eLearning platform that aims to break the myth of the ‘overnight success’, named as one of Fast Company’s most innovative companies of 2017.


We are pro-women, not anti-men, and this event is open to absolutely everyone!


See you there (and yes there will be wine, of course!).