The Business Book Club presents: Pitch to Win with Justin Cohen

Join Business Coach, Speaker and Winning Teams Expert, Jacques Velleman, as he chats to one of South Africa's top Speakers, Trainers, Presenters and Authors, Justin Cohen.

Who is Justin?

Justin Cohen is the author of 4 books and 8 audiobooks. He hosts a CNBC Africa TV show in which he interviews some of the world’s top experts on success. As a leading authority on human potential, with a postgraduate degree in psychology, Justin Cohen speaks and trains in the fields of motivation, sales, customer service and leadership. Over the past seventeen years he has presented in 20 countries, and in virtually every industry, to an average of 8000 people annually. Justin is a Certified Speaker Professional and a Southern African Speaker Hall of Fame inductee.

About the Book: Pitch to Win: How to present, persuade and close the deal.

Whether you’re looking for clients, investors or employees, you need to know how to pitch your products, services and ideas in a way that is most likely to secure you the deal. Justin Cohen’s internationally acclaimed six-step formula is designed to do just that. Having taught and refined his Pitch To Win programme for five years, and having helped win numerous multimillion-dollar deals in that time, Justin now shares his secrets for success in the Pitch To Win book.

In it he reveals:

• The number one reason a winning pitch gets chosen over the competition.

• The mindset of people who win the most pitches.

• A step by step guide to creating and delivering a winning pitch script.

• How to reduce nervousness and develop ‘big pitch temperament’.

• How to win without being 'salesy'.

• How to win with integrity, by living your purpose. 

About The Business Book Club:

The Business Book Club was founded with the purpose to share knowledge in a business context. Knowledge is the start of change, an inevitable process of business (and life), and one can obtain it through various means. Books are our favourite way and what better than to have a conversation with the author. Sharing knowledge through questions and answers helps us understand how each of us can affect change in a positive way.

The Business Book Club meets monthly where we invite an author to showcase their book and share their knowledge. Through conversations with the author, we grow our leadership capability by understanding how we can change our business environments.

Entrance Fee: A pre-loved business book for donation.