ADVANCED FACEBOOK FOR BUSINESS
Fri Aug 10, 09:00 - Fri Aug 10, 16:00
The Forum
ABOUT
ADVANCED FACEBOOK FOR BUSINESS
If you don't yet have a 'handle' on social media, then this Social Media training course is the one for you. The course is designed to take you from digital doofus to socially skilled in a three day, in depth course that covers everything from the basics of social media to the more hard core world of advertising, campaigns and making sales through social media.
WHAT IS THIS COURSE ABOUT?
Social media is no longer a nice-to-have, it’s a must have. Navigating through the seemingly complex landscape of likes, followers, shares, organic growth and myriad of other terms even the most connected of millennials will have a hard time to understand, is not as daunting as it seems… if you have the right roadmap.
This Facebook Advanced Course will give you an in-depth understanding of how to use Facebook for effective marketing of your business. This course will empower you with a broader understanding and knowledge of how to measure and optimise your Facebook organic and paid presence.
This course has been designed for people already using social media for online marketing, such as managing Facebook pages or Instagram feeds. If you’re looking to build on or improve existing social campaigns (both paid and organic), this course will be beneficial.
- An overview of the latest Facebook features and tools
- How to use Facebook Business Manager
- How to use Facebook Ads Manager
- How to use Facebook Power Editor
- How to use Facebook Creative Hub
- Understanding the different types of ads available
- Effective targeting and audience options
Your Trainer:
The Advanced Facebook course will be facilitated by Irma Karsten, a renowned social media marketer with solid experience in social media marketing training across industries. Irma is the MD for LINK et al and has a vast understanding and successful track-recording in all aspects of marketing, but particularly loves all things social media. Her training sessions are very practical and interactive and invaluable for social media noobs and gurus alike. You need this course!
PLEASE BRING:
- Administrator access to all the Social Media and Facebook Business Pages and for all accounts you manage
- Your laptop – not all features on social media pages are accessible from tablets or phone, so a laptop is better
- Internet access (bring your own dongle or Wi-Fi device). We have Wi-Fi at the training venue, but it is always a good idea to be able to connect independently just in case technology fails us
DIRECTIONS
ADVANCED FACEBOOK FOR BUSINESS
The Forum
Portswood Ridge, Portswood Road, V&A Waterfront, V & A Waterfront, Cape Town, 8001, South Africa
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