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Brand Sprint

Sat Dec 5, 10:00 - Sat Dec 5, 16:00

AlgoAtWork

ABOUT

Brand Sprint: Build a brand people care about.

A one-day, hands-on workshop on branding, storytelling and PR. Work in a team, build a brand from scratch and pitch it to win.


One day. One team. One brand, built from scratch and pitched to win.

Brand Sprint is a hands-on, one-day workshop on branding, storytelling and PR from AIX by AlgoAtWork, presented by theStoryLab. You’ll work in a team, build a brand from the ground up and pitch it. By the end of the day, you’ll have built something real and put it in front of people.


How the day works

  • Brand building: Start with a blank page and build a brand from scratch with your team.
  • Storytelling and PR: See how storytelling and public relations shape the way people see a brand, with a PR lead who has been behind campaigns that have gone viral.
  • Pitch to win: Pull it all together and pitch your brand to win.


Who’s leading it

  • Mr MediaX, Multimedia Artist and Creative Director. He has more than a decade of experience building brands people care about and scaling startups, and multiple solo art exhibitions behind him. IG:@Mr_mediax
  • Namhla Lebona, PR Lead at theStoryLab by AlgoAtWork. She is a public relations and communications specialist who has been behind campaigns that have gone viral. IG:@lolo4fashion @pressicons


What’s included

Your seat comes with lunch, a workbook and a certificate, so you can eat well, take notes and leave with proof that you did the work.

DIRECTIONS

Brand Sprint
AlgoAtWork
Unit 6, Innovation Worx, 50 Richards Dr, Halfway House, Midrand, 1685, South Africa
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