SGDI CLASS 01: DON’T JUST DROP IT!

Releasing Music in the Digital Age

Artists teaching artists how it’s done.

You’ve made the music. How do you give it the best chance of reaching people?

Someone’s Gotta Do It (SGDI) opens its five-class series with a practical look at a song’s journey, from building a release campaign to navigating distribution and being discovered on streaming platforms.

Meet your teachers

• Tyson Sybateli: Rapper bringing experience in intentional release campaigns, storytelling and building a world around a body of work.
• Namakau Star: Artist bringing experience from within digital distribution, connecting creative ambition with the systems that get music out.
• Amarafleur: Singer and songwriter bringing experience working within streaming platforms and understanding how music reaches listeners.
• Muzi: Producer, singer and DJ presenting The Case Study: a closer look at his own release journey and the lessons behind it.

Hosted and moderated ByLwansta, the class combines The Conversation, an artist-to-artist panel with audience Q&A, and The Case Study, a practical presentation grounded in lived experience.

Class details

21 November 2026

Artistry, Johannesburg

13:00–17:00

Programme

• 13:00: Doors Open & Registration
• 13:30:-Welcome & Introduction
• 14:00 - 14:45: The Case Study with Muzi
• 15: 30: Break & Refreshments
• 16:00: The Conversation with Tyson Sybateli, Namakau Star and Amarafleur
• 17:00: Closing & Transition

50 seats. R100 commitment fee.

Supported by CAPASSO’s CSI Programme, the class is subsidised to keep access affordable. Your R100 commitment fee reserves your seat and asks you to commit to showing up, learning and participating.

Bring your questions, a notebook and the release you’ve been thinking about.

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Because someone’s gotta do it, if not you then who?