Nomads & Co. Build Your Brand Breakfast: Creating a BOLD brand strategy

Build Your Brand + Network Breakfast is a networking series hosted by Nomads & Co. The aim of this series is to offer our nomadic entrepreneurs the opportunity to connect and network. Our BYBN Breakfast will also feature guest speakers, experts in their fields, who will facilitate our brand topic for the morning.

Our topic of discussion for this event is Brand Strategy: What it means and why every business should have one.

Tickets will be limited to 22 people and will include light breakfast and refreshments.

Tickets R375 (Nomads members get 25% discount) 

3rd of March  2018, 8:30 for 9am to 11:30am 

Venue TBA (Joburg North Parks area)
Our Guest speaker is Kirsty Sumption of BOLD Brand Strategis
More about our Guest Speaker : Kirsty Sumption

Kirsty Sumption is a creative strategist and owner of Bold Strategy. She studied a BA in Brand Building and Management at Vega and then went on to study a PDM at the Wits Business School. She is passionate about entrepreneurs and small business owners and aims to help them with their strategy and concepts to grow their companies. She values honesty, integrity and loyalty, which she practices both in life and in business.

Kirsty is a small business owner and is therefore well equipped to understand others currently in this space. She can relate to the pressures, limited budgets and needs of an entrepreneur in the South African market. She values, above all, bravery and is inspired by the daring small business owners in this country.

Never forget; “fortune favours the bold.”

More About Bold

Bold Strategy aims to improve the reach, awareness and growth of South African entrepreneurs. We aim to work with entrepreneurs to achieve their objectives through creative strategy and design, which in turn enhances their brand.

Bold Strategy believes in creating lasting personal relationships with its clients by understanding their individual needs, being honest and consistent.

It is a process informed by the needs of the client. An in depth audit of the brand is performed including that of target market, competitor analysis, market analysis and opportunity identification.

Concept is then pulled from strategy and translates the strategy into creative solutions. Multiple concepts are presented and the strongest is chosen. Once concept is approved, the execution occurs and is then implemented across different platforms specifically chosen to fulfill the client’s individual needs.

Bold Strategy offers its clients not only strategies and concepts but logo, identity and website design as well as illustration, social media posts and set up.