Mail & Guardian Crisis Management Workshop

Tue Feb 20, 08:30 - Tue Feb 20, 13:00
Melrose Arch
This half-day workshop looks at how to manage and communicate during a period of crisis.

During a crisis, a company must ensure every touch point is aware of the situation. You must communicate your chosen message to all stakeholders in a focused and systematic way. This averts any perception that a crisis exists, and minimises perceived or actual damage to your reputation.

Crises that are not dealt with in an urgent and systematic manner from the onset, can cause irreparable damage to the organisation’s reputation and credibility. It is therefore imperative to undertake scenario planning and formulate an effective crisis management and communication plan that would showcase the organisation’s strength’s amidst the crisis. 

Contact [email protected] for more information.
Workshop agenda
  • Crisis management plan – develop, implement, execute
  • Importance of scenario planning
  • Crisis communication - crafting the messages for all touch points
  • Who should be in charge and involved
  • Stakeholder engagements
  • Crisis media event planning & management
  • Print, social media and press co-ordination
  • Tips and rules of crisis management
  • Preparing your CEO as the spokesperson
  • The new threat - social media and how to manage it
  • Restoring reputation amidst crisis 
Speakers are from Vuma Reputation Management.

Janine Hills

Janine Hills’ passion for integrity and trust in business relationships is the foundation upon which she launched Vuma Reputation Management in 2005. She believes trust is key to improving business relationships with all stakeholders, and that it must be supported and enhanced by integrity in business practices, including transparency, discipline, accountability and fairness. Janine believes in being consistent, sincere, responsible, reliable, committed, clear and steady — and maintaining effective communication with all stakeholders at all levels, in good times and bad.

She values any opportunity to share with clients the fruits of nearly three decades of business experience, particularly her understanding of the principles of sound reputation management and good corporate governance. To help businesses fill skills gaps in reputation management and crisis control processes, she has built a culturally diverse team of experts who understand Africa and collectively have more than 85 years of experience in these areas. Janine has grown Vuma Reputation Management into an African company with global potential.

A former head of group communications for First National Bank’s (FNB) internal and external communications division, she also launched, the groundbreaking, strategic e-commerce initiative of First Rand Bank. She was extensively involved in the formulation and the implementation of the multi-brand strategy, internal communications and e-commerce initiatives of the financial services group.

Janine is regularly invited by various global institutions to speak on reputation management in international markets, most recently in London (UK), Melbourne (Australia), Amsterdam (Netherlands), Mumbai (India), Mbabane (Swaziland), Nairobi (Kenya), Lusaka (Zambia), Cape Town (South Africa), and Johannesburg (South Africa).

Palesa Madumo

Palesa is a public relations and communications professional who began her career in 2003 as owner of the youth advertising agency Short Left Advertising. She has led various campaigns and projects in her career, and has extensive experience in integrated internal and external communications and marketing. Palesa has worked for Brand South Africa in London and for Jenni Newman Public Relations, and has headed the communications department for the Business Connexion Group. She’s also a writer and has appeared in some of South Africa’s leading lifestyle publications, as well as writing a column for The Star newspaper. Palesa has a Media Studies qualification from the University of Johannesburg.
Junior to middle management level professionals and practitioners, from both private and public sector, in charge of:
  • Crisis management
  • Corporate communications
  • Corporate reputation
  • Corporate affairs
  • Public affairs
  • Reputation management
  • Media relations
  • Stakeholder relations and engagement
  • Government relations


Mail & Guardian Crisis Management Workshop
Melrose Arch
52 Glenhove Rd, Johannesburg, 2196, South Africa
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