2 Day Innovation Intensive Workshop

Wed Nov 1, 08:30 - Thu Nov 2, 16:00

To be announced (Woodmead area, Johannesburg)

ABOUT

72% of new products flop! 
Innovate with more success while reducing cost and risk
To survive you need to innovate. That means developing new products and services. Growing your offering and growing your customer base. It is risky to have all your eggs in one product or service. But there is a significant problem.
77% of managers confirm that new product development is the best way to achieve price increases and better profitability - source: Simon Kucher & Partners
HOWEVER
72% of all new products flop - source: Simon Kucher & Partners

 

4 Innovation Obstacles
  • #1 Making something customers do not want
    Making something that the customer does not want is one of the biggest risks but something more common than not. Entrepreneurs are brilliant at convincing themselves of just how brilliant their product ideas are and then assume that it exactly what the market wants.
  • #2 The risk and high cost of failure
    The road to innovation can be long and draining on resources. The longer it takes the more it costs and the higher the risk to the company. One expensive failed product can bring your company down.
  • #3 Running an expired business model
    Although Kodak invented the digital camera and actually sold some digital cameras they chose to pursue an expired business model leading to their eventual death.
  • #4 Trying to do all of this on your own
    Many business owners or managers think they have to do this alone. That they are the fountain of great new ideas. But they soon realise the work is too much, they really don’t know what the client wants and they get overwhelmed.
Learn how to navigate these obstacles with success!

2 Day Innovation Intensive Workshop
  • #1 Reduce the risk and high cost of failure
    Risk is not a choice, let’s be real. If you have a business without risk then you have no return.
Reducing the cost failure means you can afford to innovate and fail and live to try another day. During this workshop you will learn how to reduce the risk of innovation but also reduce your cost of failure. Learn how you can speed up the innovation process.
In one workshop an attendee created a new company with only 28 phone calls and 8 hours of writing documentation and had 3 paying clients in it’s second month. Would you like that?
You reduce the risk and cost of failure as follows:
#1a. Business model innovation
Learn what your business model is, how it feeds into your strategy, and how to innovate your business model in a matter of minutes. Compete with your competitors not only on price and features but on a new level, on a business model level.
#1b. Innovation through co-creation: Avoid the risk of building something nobody wants
Avoid the risk of building something nobody wants. Learn how to co-create new products and services with customers. Creating products with customers increases the likelihood of them buying, even buying at a premium.
  • #2 Implementing company-wide innovation
    Company-wide innovation initiatives fail when they leave people behind by excluding them because of age, background or position. They fail to see the power of innovation locked within everyone within the company. The indivineur innovation method will expose you to how everyone around you and in your company has the needed knowledge, experience and input to innovate.
  • #3 Opportunity Acceleration through co-creation
    Find more opportunity than you thought possible. Learn how to use business model innovation and co-creation with suppliers and employees for opportunity acceleration.
  • #4 Bonus: Stuck in your business? See how you can design yourself out of your own business.
    All business owners start out the same way, as the original building block in their business. But then most of them forget to remove themselves and then get stuck in their business. Resulting in a life that remains the same years after year only with company demands, stress and pressure increasing. Learn how you can turn your business into a building block in your life. Letting your company serve you as much as it does the customer.
YOUR WORKSHOP PRESENTER
WILLEM GOUS
Willem Gous, WillemGous.com
Life without work is expressionless, work without life is motionless
Willem is an international innovation speaker, author and accomplished serial entrepreneur. He created the indivineur method that helps individuals unlock their inner power and renew their thinking patterns. He is a trusted mentor and an energetic business advisor to organisations in various industries. Willem’s experience ranges from the manufacturing industry to more than 20 years in the online industry. He loves reading and works on his personal development daily. Spending a lot of time with his family and travelling is what he loves and does often.
For him, the real exciting side of life is in assisting big companies help their employees overcome their fears and limiting beliefs.
Willem Gous is a professional consultancy that specialises in Life Design. Life Design for Business Owners aims to turn a business into a building block in the owner's life and avoid the biggest mistake that business owners make – getting stuck in their own businesses. Life Design for Business Owners uses an approach that combines personal development, business development and innovation to assist clients in aligning their business goals with their personal goals to deliver what they want to achieve in life, while serving their customers. The service offers local and international business owners personalised solutions to avoid the problems of serving their businesses more than their businesses serve them.
Company Values
Our values are based on our determination to help business owners empower themselves through their businesses. We do not believe in work-life balance. Instead, we believe that work feeds life and life feeds work. A business is an entity that empowers your evolving personal development journey and life; therefore, it should serve as a building block within your life.
We create solutions for business owners to avoid getting lost in their own businesses or building ‘profitable prisons’ that they can never leave for fear of the business collapsing.
Visit my website to learn more about my work: www.WillemGous.com
AUTHOR
WillemGous.comWillem Gous, 
Businesses are made up of people, people the make the business. We have innovation methods for businesses, but what about the people? If you innovate the people, the business will be innovative from the ground up. Innovation will be in its DNA.

Indivineur is a new, tried and tested approach, to start a business or innovate an existing business. It focuses on individuals, using what YOU have now and combining it with co-creation.
 
FOREVER STUDENT
WillemGous.comWillem Gous, 
Change your business by changing your thinking
Willem is always learning and expanding his mind around business and personal development. He spent more than 800 hours researching his dissertation for his masters degree. The title was "The application of various innovation methodologies within existing companies managed through a dashboard".
 
Over the past 9 years he spent more than 11,000 hours on his personal development and understanding how that applies not just to life but to the business environment as well.
tional thinking. Minimising risk, maximising opportunity. Opportunity is within you, all around you. You learn
how create and innovate new business ideas in a very short space of time. You learn to only risk what you are prepared to lose, avoiding big entrepreneur pitfalls. You learn to make data driven decisions for a higher probability of business success instead of letting your emotions guide you.
 
Willem Gous with Alexander Osterwalder, creator of the business model canvas, in London U.K.
 
Willem Gous with Ash Maurya, author of Running Lean, in Helsinki, Finland.
 


Tickets Available

 

DIRECTIONS

2 Day Innovation Intensive Workshop
To be announced (Woodmead area, Johannesburg)
Lincoln St, Sandton, 2191, South Africa
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