3 Day Facebook Marketing Workshop
Fri Jul 14, 09:00 - Fri Jul 14, 12:00
Unit 2, Block A, Cotillion Place, 22 Techno Drive, Technopark, Stellenbosch
ABOUT
The workshops follow a strategy with one on one interaction, round table discussions, and demonstrations. You’ll walk away having the confidence to use Facebook tools, engage with your audience, create business pages, events, utilise apps, run campaigns, and more!The workshop is set out in three sessions, where you will learn the following:
Session 1 - Game Plan and Setup (Friday 14 July 2017, 9am to 12pm)
Know why you are using Facebook
Setting up your personal and business profiles
Setting up your Facebook Business Page
Customising your Facebook Page
Discovering your target market
Session 2 - Grow and Engage (Friday 21 July 2017, 9am to 12pm)
How to grow your likes
How to increase your reach
Which content works the best
How to engage with your audience and community
Session 3 - Marketing and Strategy (Friday 28 July 2017, 9am to 12pm)
Different types of advertising on Facebook
Using Facebook to grow your email database
Tips for advertising
Examples of campaigns
How to test and measure your campaign
This course is suited for business owners, social media marketing assistants and students who want to upskill in online marketing. Anyone would like to know how to utilise Facebook effectively to grow their business and generate leads.