"Relentless Relevance" Book Launch with Rich Mulholland (JHB Edition)

LET'S GET INTO IT. WHY SHOULD YOU ATTEND THIS EVENT?

Because Irrelevance is Death. In business. In life. In every room you walk into. If you’re not relentlessly relevant, you’re invisible or worse, forgotten. This event isn’t just another calendar filler. It’s a wake-up call wrapped in an afterburner.

This event marks the launch of Rich Mulholland’s latest book, Relentless Relevance—a deep dive into the terrifying truth that relevance isn’t optional. It’s survival.

Relevance means being appropriate to the matter at hand, but in today’s disruptive world, that matter at hand can shift in an instant. The problem? Most people have been lied to about what relevance really is. It’s not a trophy. It’s not an endgame. It’s an infinite game. And in this game, irrelevance is always hunting you down for the kill.

Not only will Rich be launching his book Relentless Relevance, which is packed with real, actionable steps to help you, your team, and your business become a threat to the future before the future threatens you, BUT this event is also your chance to see him speak live and deliver some never-before-seen content.