Inside Coca-Cola Breakfast

Thu Apr 20, 07:00 - Thu Apr 20, 09:30
Impello Rooftop Bar


p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #454545} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #454545; min-height: 14.0px}

Join us for a light breakfast followed by Mark Sham's insightful review of "Inside Coca-Cola" - a CEO's life story of building the world's most popular brand.


For decades, Coca-Cola has been marketed as a purveyor of happiness. The word itself appears in many Coke advertisements. Yet in 2004, inside Coca-Cola's headquarters on North Avenue in Atlanta, there was little to smile about. How did it all change?


Get an in-depth review of what it took to change the fortunes of Coca-Cola at a time when the brand was languishing from its former heights and losing market share at an alarming rate.


Inside Coca-Cola Breakfast
Impello Rooftop Bar
139 Greenway, Randburg, 2034, South Africa
Get Directions Get Directions

Twitter Feed


How can we help?