How to Engineer Your Marketing Story

ABOUT

The concept of marketing has changed over recent times, we are now called to develop an emotional relationship with our potential customers. There is no better way to do this than through a well-told story. During this short workshop, you will learn and practise the skill of engineering customer-centric stories for your brand, product and company.

We will unpack the story blueprint and learn to use the different tools and required content to script and tell your next marketing campaign story.