IEASA Webinar - The NEW Real Estate way of marketing with POPIA & COVID in mind on 17 November 2021

By IEASA http://ieasa.org.za/pub/home

Wed Nov 17, 10:00 - Wed Nov 17, 12:30

Online Webinar

ABOUT

IEASA Webinar - The NEW Real Estate way of marketing with POPIA & COVID in mind


This webinar will cover the latest update on Marketing, Branding and Direct Marketing under the Protection of Personal Information Act (POPIA) - as required by law from 1st July 2021 and the effect COVID 19 protocol plays. With lots of ideas and examples for all situations and areas.


Host: Annette Evans


Presented by Koti Steynberg


Topics:

  • Changing our marketing plan and strategies
  • Direct Marketing vs Marketing vs Branding
  • Direct Marketing – POPIA / Covid
  • Marketing yourself, your brand and your product (property)
  • First – Know yourself, your brand and your product
  • Marketing “Menu” (Lots of examples)

  - Community involvement

  - Marketing the property

- Advertisements, Print 

  - Showhouses, Expo’s

  • Marketing plan with COVID & POPIA in mind



Date: Wednesday 17 November 2021

Time: 10h00 – 12h30 

Cost:  R150 IEASA members and Non-Members (cost is per attendee)

Location: Online via Zoom

CPD Points: 2.5 non-verifiable points for personal / professional category